there was no such thing as chance?

1 in 6 wins a free coke... Collect all the game pieces to win ... Open to get your chance at winning a trip to the Pro bowl...

I've seen them, and I have even bought them. I know I'm going to simply end up with some 7 digit code that I would never go through the trouble of looking up, and yet, I still choose that product over others. What is it about chance that governs so much of our human behavior?

If I tell someone that there is a one in one million chance that they will win the lottery, that person might go ahead and buy a lottery ticket. If I tell that same person that there is a one in one million chance that their plane will crash they might not get on that plane. Of course there are other factors that play into such decision making processes, but how much of existence is governed by chance???